I have realized this before on many social media sharing buttons but recently looked at the icons on Youtube under peoples videos. I knew Youtube placed these there but the cool thing about it is that they show how popular they are in the social media space.
If you take a look at the screenshot below of a video in youtube, you can see how many times people shared this on their profile. It shows the number of times shared for Facebook (27,000), Twitter (1,497), and Yahoo Buzz (143).
You can use this data for competitive intelligence or knowledge to see what type of information people really like. If a large amount of people enjoy the video content, then they’re going to be more likely to share it. Then you can observe the information on this highly shared video and create similar types of information. Then upload it and create your own viral marketing campaign to help brand your business. You will need to start promoting you video too so try optimizing it with one of my Youtube search engine tip.
Viral marketing at its finest!